#1.  Develop a Powerful Website

Your website or Facebook page, creates the first impression prospective students have of your school.

Facebook pages and websites have to be dynamic and varied.  Images, videos, and text combine to communicate what’s special about your school and persuade people to contact you.  It should build trust with testimonials and reviews.  Of course, it also must be useful for current students, providing class info, schedules, and event updates.

Here is an example of a an exiciting Facebook page: www.22s.com/023dgh

John Graden
John Graden

John Graden is widely credited with leading the martial arts school business into the modern age. He is the founder of the first successful professional association and trade journal. MA Success editor John Corcoran first called him a “visionary” in 1995. Martial Arts World magazine dubbed him, The Teacher of Teachers. Mr. Graden’s leadership was recognized in many mainstream media outlets including a cover story on the Wall Street Journal, documentaries on A&E Network, and as a guest on the Dr. Oz Show and many others.