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12 Ideas to Add Sizzle to Your Summer

See More MATA Summer Promotions Here are some thoughts that may get you started on your most fun and profitable summer ever... Host a family picnic It's hard to beat a family picnic held on a beautiful day in scenic location. Everyone is relaxed and comfortable. This...

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A Timeline For Opening a Martial Arts School

A Timeline For Opening a Martial Arts School This is a compiled timeline based upon a variety of schools, all with slightly or significantly different timelines. Based upon the information from those schools, here is a pretty solid chronology of events relating to...

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Action Step #5: Plan Your Meeting Schedule

See All Staff Development Articles and Files. Are Your Martial Arts Assistant Instructors Employees? Action Step #5: Plan Your Meeting Schedule There are a variety of ways to conduct effective staff-training programs. As a suggestion on how to get started: Hold a one...

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Are You Ready To Hire?

See All Staff Development Articles and Files. Are Your Martial Arts Assistant Instructors Employees? Determining whether your studio is ready to hire on additional help can be influenced by two factors -- The number of students you feel comfortable handling with your...

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Are Your Instructors Actually Employees?

See All Staff Development Articles and Files. Are Your Martial Arts Assistant Instructors Employees? Keep Your Guard Up One of the common errors a new martial arts school owner often makes is to classify a staff member as an independent contractor instead of an...

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10 Qualities to Look for in Hiring Staff Part 2

See All Staff Development Articles and Files. Are Your Martial Arts Assistant Instructors Employees? Excellent communication skills. The martial arts business is a service business. A people business – and people like good, clear communications. They want to be...

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3 Reasons to Make a Video

There are three reasons you’re going to make a video:  SEO purposes (improves rankings, improve transparency and exposure) Conversion (converts traffic to a call-to-action) Social media marketing (drives traffic, improve transparency and exposure) 

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18 Ways to Blog Content

Find more Social Media resources here. 1. Create an eye for potential blog content and topics. When you have a phone conversation or a good class, recap the teaching points of the lesson and spin them into a blog. 2. Find some other blogs in the arts and use your blog...

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