GROW YOUR MARTIAL ARTS SCHOOL

Since 1993, MATA has been the must-have martial arts school organization for martial arts instructors. Get all the tools, connections, and answers you need to succeed.

Martial Arts School Organization

John Graden’s Martial Arts Teachers’ Association (MATA) has been the professional martial arts school association and instructor education resource since 1993

Who Are Mata Members?

Black belts working hard to create a great living for their families so they can focus on their passion for changing lives through their schools.

Earn more income

Learn how to create the revenue that you deserve for your hard work and the life-long benefits you provide your students.

Enroll more students

We’ll show you the programs to offer to move a stranger to a student and a student to a black belt and staff instructors.

Become the "go to" school

Learn how to become the school people think of and talk about when “martial arts” are mentioned in your town or area.

Recent MATA Certification Graduates

The MATA Instructor Certification Program provides teachers an effective process
to create and maintain a productive classroom environment.

martial arts instructor certification student sidney burns

“MATA is a professional and quality organization. I wanted my Instructors and myself to be certified by the best.”

— Sidney Burns, Blue Ridge Martial Arts

“I am continually looking for ways to improve my teaching knowledge and the MATA instructor’s Certification is one of the finest and most updated courses an instructor can take.

 

I was impressed by the honesty of the content and detailed explanations of the various issues surrounding the teaching of Martial Arts these days.

   Sidney Burns, Blue Ridge Martial Arts Academy

Graduates

LATEST NEWS AND TRENDS

Does Teaching Martial Arts Like This Make Any Sense?

HOW TO TEACH A MARTIAL ARTS CLASS THAT MAKES SENSE. Martial arts does not encourage free-thinking, but the pursuit of success requires it. Most classes contradict everything they taught in the first half of class.Which half of a martial arts class makes sense?First...

Using Text to Increase Enrollments in Your Martial Arts School

Using Text to Increase Enrollments in Your Martial Arts School

Texting is instant and is opened 97% of the time, so it’s a real-time communication that helps to confirm to the parents that they made the right decision to choose your program.

Texts work great and MATA/Empower Kickboxing members have a free dedicated SMS marketing platform in their GenerateMoreStudents.com account that allows them to text up to 100 people a month for free.

Self-Defense Lessons from Will Smith’s Slap Heard ‘Round the World

Self-Defense Lessons from Will Smith’s Slap Heard ‘Round the World

From my upcoming book, Choose Your Battles Wisely Will Smith’s slap heard ‘round the world was a clear lesson in not choosing your battles wisely. On the 27th of March, 2022, during the live television broadcast of the 94th Academy Awards, show co-host Chris Rock...

How To Pose For Martial Arts Images

How To Pose For Martial Arts Images

How To Get The Best Images For Your Martial Arts School I was in Munich at the WAKO World Championships in 1987 as a coach and official. I had a slide from a photoshoot I just did. I showed it to the publisher of Banzai magazine from Italy. He said, "If you let me use...

Martial Arts Instructor Certification: How to Give Clear Instructions

Martial Arts Instructor Certification: How to Give Clear Instructions

From the MATA Professional Martial Arts Instructor Certification Course Module 1-Lesson 1: Four Keys to Giving Clear Directions 1. Specific. Effective directions are specific. They focus on manageable and precisely describe actions that martial arts students can take....

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Sparring Skills-Counter Sweeps

This clip from my USA Karate TV show in the 1980s shows one of my all-time favorites counterattacks. These are super effective sweeps that are really easy to execute. Then we fast forward 30 years to a 2-on-1 drill in the COBRA-Defense Academy. MartialArtsWebsites.com...

How to Run Successful Martial Arts Summer Camp

How to Run Successful Martial Arts Summer Camp

Martial Arts Summer Camp Success with Jim King Jim King has been hosting some of the most successful martial arts summer camps in the USA for decades. He is a systems driven owner and he shares his system for summer camps in this exclusive interview.

The Most Neglected Move in Martial Arts

The Most Neglected Move in Martial Arts

This Video Exposes One Of The Major Gaps Kata Creates In Striking In The Ring Or In The Street.When teaching martial arts students sparring, it's critical to understand the habits you're creating. When virtually every technique of traditional kata contradicts...

The Powerful Influence of Authority as a Martial Arts Instructor

The Powerful Influence of Authority as a Martial Arts Instructor

The block that convinced me to stop teaching it.Please read this objectively as you can. Some martial artists are easily insulted, which is not the purpose of this article. The goal is to stimulate thought and discussion.  As martial arts professionals, most of us...

Tony Robbins Martial Arts Interview

From about 1984 - to 1993, I had a cable TV show, USA Karate. In 1992, I drove over to Orlando to interview Tony Robbins, who had recently earned his black belt from Jhoon Rhee. Tony was conducting his Fear Into Power weekend seminar that concluded with everyone,...

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