Tim McCahan is the 2017 Martial Arts Teachers Association Instructor of the Year.

Tim McCahan is the 2017 Martial Arts Teachers Association Instructor of the Year. Tim and his family generate over $400,000 a year running their school in St. Petersburg, FL PART TIME!

Yes. PART TIME! Most school owners grind out 30 – 50 classes a week and barely make rent.

Tim and his family arrive at the school at 2pm and lock up by 6:30pm after teaching just ONE CLASS and they are closed on Saturdays!

Also, while most schools get $100 – $149 per month per student, Tim has 100 families happily paying him $428 per month.

So, how does Tim:

  1. Work less than five hours a day and get Saturdays off?
  2. Generate 3 – 6 times as much tuition as most schools?
  3. Only have to teach one class per weekday?

In 1997, Tim and his wife Debbie made the decision to forego the traditional business model of running a martial arts school. Instead, they became one of the first clients of Jim King from Orlando. Jim had a new program that he called Transported After-School Martial Arts or TASMA.

I know. I know. I know. What does babysitting have to do with martial arts? That’s exactly what I thought back when we profiled Jim in my Martial Arts Professional magazine over a decade ago.

The answer is that after-school martial arts are not babysitting because, by law, it can’t be babysitting.

The simple answer is that after-school martial arts are a martial arts class taught after school.

I’m not a mind reader or a psychic, but I bet you a dollar that you already teach a martial arts class after school. Right? Are you getting over $400 a month per student for that class? I didn’t think so.

Do you know why you are not getting that kind of tuition? I’ll tell you. But, I have to warn you. You will never look at your classes or your business the same way again.

Before I tell you, let me add this nugget. When the country goes into a recession, business goes UP for Tim McCahan and TASMA clients.

So, are you ready to find out why TASMA clients earn 3 – 6 times as much revenue while working part-time with weekends off while teaching just one class per day?

The answer is that to families, after-school martial arts is a necessity whereas your standard evening martial arts classes are a luxury. That’s it.

Kids have to be somewhere after school. The hours between 3 and 6pm are the danger zone. Right now, you already have students that are attending daycare because parents have to work. The parents place the children in the daycare or after-school care out of NECESSITY!

To be clear, Tim’s school is NOT daycare. It’s a structured alternative to daycare that follows the TASMA system. TASMA kids take a martial arts class every day. They progress in rank and even earn their black belts, just like a regular school.

To be sure, there are some important systems and protocol that TASMA schools have to adhere to, but that’s where TASMA has been so successful. All TASMA clients are coached on how to remain compliant with state laws.

So congratulations to Tim McCahan on being named the 2017 MATA Instructor of the Year. Along with the advisory board and all of the MATA members, we are impressed with the amazing business you’ve created and greatly appreciate your coaching to help other owners have similar success with the TASMA system.


John Graden
John Graden

John Graden is widely credited with leading the martial arts school business into the modern age. He is the founder of the first successful professional association and trade journal. MA Success editor John Corcoran first called him a “visionary” in 1995. Martial Arts World magazine dubbed him, The Teacher of Teachers. Mr. Graden’s leadership was recognized in many mainstream media outlets including a cover story on the Wall Street Journal, documentaries on A&E Network, and as a guest on the Dr. Oz Show and many others.

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