Resources, Videos, & Tutorials for Martial Arts Instructors and School Owners.
Dr. Judy Flury THE DOCTOR IN THE DOJANG!Reflecting on the remarkable career of Dr. Judy Flury of Grand Prairie, Texas, it quickly becomes clear that she is fearless and does not waste time. She was hooked on tae kwon do from her first class as a 12-year old, and...
From the MATA Professional Martial Arts Instructor Certification Course Module 1-Lesson 1: Four Keys to Giving Clear Directions 1. Specific. Effective directions are specific. They focus on manageable and precisely describe actions that martial arts students can take....
Today, we have a somewhat ominous combination of factors that relate to student retention. First, this generation of parents knows more about martial arts than ever, so what you teach and how you teach it is critical. Second, this generation of parents will pull their...
Below is a Quiz on the Definition of Self-DefenseA Quiz on the Definition of Self-Defense
How much can you pay to enroll one student? To make a smart marketing decision, you MUST know is how much is a new student worth to your school. 1. Annual Student Value Calculation With tuition averaging $149 a month, a student who stays for 12 months generates about...
Get Notice When a New Article by John Graden Posts Because of our redesign and over-haul, we want to make sure that only people who want to get these articles are notified when they are posted. Enter your info to get on that list.In the mid-1980s, Allstate Insurance...
Martial Arts School Owners:Are You the Right Person for This Job? One thing I know about professional martial arts instructors is that we tend to be control freaks. We love how we can control our classes by micro-managing students down to the position of their pinky...
Preventative Measures to ImproveMartial Arts Student Retention Early Last week, I shared three common retention strategies schools use that can be useless if not used carefully. A quick review. 1. Student Surveys only work to the level of participation. Your most...
How an Inadvertent Lack of Integrity isSabotaging Your Student Retention Martial Arts Student Retention is important because it's much less expensive to keep the students you have rather than spending time and money recruiting new students to replace the dropouts....
I have a question for you at the end, so read on, please. While martial arts is a good influence for 99% of people, it was a not-so-good influence on me. The Florida Karate Academy was more about chasing the dragon than entering the dragon. I went from being Student...
I thoroughly enjoyed this course. I’ve been in business now 10 years and I WISH I would have known about this when I started. As an instructor, I am always looking for ways to become a better version of myself and this course really helped. Very informative and everything that the course covers is absolutely needed if you plan on running a successful martial arts school. Way to go team!
I am actively engaging my change-over from a style based school to an Empower Kickboxing school. I love your quote above, “We’re more focused on skill improvement rather than skill memorization.”
To me it embodies more about the martial arts…it is more like coaching my wrestlers over their high school careers and seeing them improve their skill sets over time – just makes more sense!
Again – thank you (for waking me up to this concept)! Love the material that is included in the Empower Kickboxing curriculum and I am using it daily.
Thank you, sir. It is a great training program that every instructor should take to learn the latest and best practices for effective martial arts instruction.
An outstanding course that covers material across the board for anyone from a brand-new black belt to an experienced instructor for any style of martial art. Lessons are informative and easily broken down for different learning styles. I’ll complete it again in a year or so to stay current.
This is an amazing course. whether you’ve taught for years or just starting to assist this is for you. This in-depth course provides great research and insight into both the teaching and business side of this industry.