How to Become the Martial Arts Star in Your Town

Imagine you, yes you, being the “go to” expert for self-defense for the media in your area. When there is an assault, murder, or active shooter event, the news calls you for your “expert analysis. What if you were able to get your events previewed and covered on a regular basis? What kind of impact would that have on your school?

When the media covers you, it is an implied endorsement. They could choose any school, but they chose you. To many in the public, that means you must be the best. That level of recognition breaks down many barriers and hesitations that organizations and people might have about enrolling in or working with your school.

Get On Television

Get in Print

Get The CALL!

The Power of the Press

If you Advertise that you're an expert and people should enroll in your classes, people will be skeptical.

If the Media broadcasts that you're an expert and people do enroll in your classes, people will believe it.

Have John Graden and Team Do Your Media Marketing For You

I’ve spend a lot of time sharing my media marketing tactics, but the most common response is, “Mr. Graden, I don’t have the time to write cover letters, press releases and then do follow up calls. Even if I did, I’m not much of a writer.”

Reporters want your story and they want it well-written so they don’t have to write it again and they want to be the FIRST TO GET IT! Reporters will seek someone out to be the expert. Why would you sit by and let it be your competitor?

"As a direct result of what John Graden has done for me or taught me, I've been on numerous magazine covers and nearly 100 broadcast TV News spots. When crime happens, COBRA schools are NOW getting the calls!" -- Chris Sutton, Founder, COBRA-Defense

"We are a brand new school in our town and surrounded by established competitors. Mr. Graden offered to write a press release and send it off for our event. Within 24-hours I was contacted by Fox News. They covered our Anti-Abduction seminar with 2:30 of primetime air. That would have cost about $10,000 to buy." -- James Theros, Level 10 Martial Arts College

After years of requests and consideration, we are now opening our doors to a PR done for you service. We will craft, distribute, and deliver 6 press releases per year for you.

What the MATA Media Marketing Plan Includes

Up to 6 press releases per year to be used when you want, following our guidelines.
Annual news timeline to help you plan important dates in advance.
Alerts for steps you need to take like confirming addresses, reporter names etc.
Individually crafted releases for your specific needs, location, and information.
Distribution of your releases to over 70 media sites around the country.
Deliver your releases one-by-one to your local media list.
Report: Did the reporter open your email?
Report: Did the reporter download your release?
Report: List of all of the media sites your site is delivered to
Reporters will be able to message you directly.
You will have full approval of the final release.
Releases will be sent with quality images and videos.

Our goal is to help you develop long-lasting relationships with your local media so that they start to call you looking for stories.

Important NOTE: This program does not guarantee any successful coverage. However, you will see that this may be your best shot.

MATA Member - $750

I understand and agree to all other Terms and Conditions detailed on this page.

*No refunds. All products are non-refundable.

EARNINGS AND INCOME DISCLAIMER:

Martial Arts Teachers' Association and anyone that represents Martial Arts Teachers' Association can not and does not make any guarantees about your ability to get results or earn any money with our ideas, information, tools, or strategies. All products and services by Martial Arts Teachers' Association are for educational and informational purposes only. Nothing on any of our websites, or any of our content or curriculum is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. Any financial numbers referenced on any of our sites, are illustrative of concepts only and should not be considered average earnings, exact earnings, or promises for actual or future performance. The average earnings of anyone, using any program, is zero. Use caution and always consult your accountant, lawyer or professional advisor before acting on this or any information related to a lifestyle change or your business or finances. You alone are responsible and accountable for your decisions, actions and results in life, and by your registration here you agree not to attempt to hold us liable for your decisions, actions or results, at any time, under any circumstance.

Returns & Subscription Cancellations

This is a legally binding, non-refundable contract for the term provided herein. Licensee may use the Martial Arts Teachers' Association programs for the term of the Agreement. After the termination of this Agreement, Licensee agrees that it will not use the Martial Arts Teachers' Association programs, or any similar variants of the same. Licensee also agrees to delete any electronically stored copies of the Martial Arts Teachers' Association programs, or related materials from any computer or system within the control of the Licensee. Charges will commence on the executed contract date. Charges to your account are due and payable in full.

Terms of Subscription Renewal

Monthly Martial Arts Teachers' Association Subscriptions automatically renew each month at the stated retail price until the subscription buyer notifies the company that they wish to cancel. No refunds are offered.

Yearly Martial Arts Teachers' Association Subscriptions automatically renew each year until the subscription buyer notifies the company that they wish to cancel. Please refer to Returns & Subscription Cancellations section of the Terms of Service page.

Payment Plans: There are no refunds on payment plans. If you skip a payment, you will no longer have access to the program.

Customer Service:

If you have questions or comments regarding our programs, email us at mataservice@mac.com

Media Marketing - Non-Member

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Non-Member - $995

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*No refunds. All products are non-refundable.

EARNINGS AND INCOME DISCLAIMER:

Returns & Subscription Cancellations

Terms of Subscription Renewal

Payment Plans: There are no refunds on payment plans. If you skip a payment, you will no longer have access to the program.

Customer Service:

If you have questions or comments regarding our programs, email us at mataservice@mac.com

Media Marketing - Non-Member

Coupon Code

Have a Coupon Code? ( please enter it here )

Create Profile

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Additional Info

Company / School

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Card Number ( no dashes or spaces ) *

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MATA Member - $275 x 3

I understand and agree to all other Terms and Conditions detailed on this page.

*No refunds. All products are non-refundable.

EARNINGS AND INCOME DISCLAIMER:

Returns & Subscription Cancellations

Terms of Subscription Renewal

Payment Plans: There are no refunds on payment plans. If you skip a payment, you will no longer have access to the program.

Customer Service:

If you have questions or comments regarding our programs, email us at mataservice@mac.com

Media Marketing - Member $275 x 3 months

Coupon Code

Have a Coupon Code? ( please enter it here )

Create Profile

First Name *

Last Name *

Email Address *

Username ( lowercase letters and/or numbers ) *

Password ( type this twice please ) *

password strength indicator

Additional Info

Company / School

Country *

Street Address *

Zip Code / Postal Code *

State / Province *

Phone Number

I agree Terms and Conditions

Billing Method

Card Number ( no dashes or spaces ) *

Card Expiration Date ( mm/yyyy ) *

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Card Start Date ( mm/yyyy ), or Issue Number *

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Yes, I want to receive updates via email.

Non-Member - $365 x 3

I understand and agree to all other Terms and Conditions detailed on this page.

*No refunds. All products are non-refundable.

EARNINGS AND INCOME DISCLAIMER:

Returns & Subscription Cancellations

Terms of Subscription Renewal

Payment Plans: There are no refunds on payment plans. If you skip a payment, you will no longer have access to the program.

Customer Service:

If you have questions or comments regarding our programs, email us at mataservice@mac.com

Media Marketing - Non-Member $375 x 3 months

Coupon Code

Have a Coupon Code? ( please enter it here )

Create Profile

First Name *

Last Name *

Email Address *

Username ( lowercase letters and/or numbers ) *

Password ( type this twice please ) *

password strength indicator

Additional Info

Company / School

Country *

Street Address *

Zip Code / Postal Code *

State / Province *

Phone Number

I agree Terms and Conditions

Billing Method

Card Number ( no dashes or spaces ) *

Card Expiration Date ( mm/yyyy ) *

Card Verification Code ( 3-4 digits ) * need help?

Card Start Date ( mm/yyyy ), or Issue Number *

Billing Address

Street Address *

City / Town *

State / Province *

Country *

Postal / Zip Code *

Checkout Now

Yes, I want to receive updates via email.