How Our Instructor of the Year Went From Struggling Karate School Owner to Successful After-School Operator

How Our Instructor of the Year Went From Struggling Karate School Owner to Successful After-School Operator

Tim McCahan is the 2017 Martial Arts Teachers Association Instructor of the Year.

Tim McCahan is the 2017 Martial Arts Teachers Association Instructor of the Year. Tim and his family generate over $400,000 a year running their school in St. Petersburg, FL PART TIME!

Yes. PART TIME! Most school owners grind out 30 – 50 classes a week and barely make rent.

Tim and his family arrive at the school at 2pm and lock up by 6:30pm after teaching just ONE CLASS and they are closed on Saturdays!

Also, while most schools get $100 – $149 per month per student, Tim has 100 families happily paying him $428 per month.

So, how does Tim:

  1. Work less than five hours a day and get Saturdays off?
  2. Generate 3 – 6 times as much tuition as most schools?
  3. Only have to teach one class per weekday?

In 1997, Tim and his wife Debbie made the decision to forego the traditional business model of running a martial arts school. Instead, they became one of the first schools to use a 100% after-school martial arts model.

I know. I know. I know. What does babysitting have to do with martial arts? That’s exactly what I thought back when we profiled Jim in my Martial Arts Professional magazine over a decade ago.

The truth is that after-school martial arts programs are not babysitting because, by law, it can’t be babysitting.

I’m not a mind reader or a psychic, but I bet you a dollar that you already teach a martial arts class after school. Right? Are you getting over $400 a month per student for that class? I didn’t think so.

Read more: Questions to Ask Before Buying into a Martial Arts After-School Program

Do you know why you are not getting that kind of tuition? I’ll tell you. But, I have to warn you. You will never look at your classes or your business the same way again.

Before I tell you, let me add this nugget. When the country goes into a recession, business goes UP for Tim McCahan and after-school programs.

So, are you ready to find out why after-school clients earn 3 – 6 times as much revenue while working part-time with weekends off while teaching just one class per day?

The answer is that to families, after-school martial arts is a necessity whereas your standard evening martial arts classes are a luxury. That’s it.

Kids have to be somewhere after school. The hours between 3 and 6pm are the danger zone. Right now, you already have students that are attending daycare because parents have to work. The parents place the children in the daycare or after-school care out of NECESSITY!

To be clear, Tim’s school is NOT daycare. It’s a structured alternative to daycare that follows the after-school system. After-school kids take a martial arts class every day. They progress in rank and even earn their black belts, just like a regular school.

To be sure, there are some important systems and protocol that TASMA schools have to adhere to, but that’s where after-school has been so successful. All MATA after-school clients are coached on how to remain compliant with state laws.

So congratulations to Tim McCahan on being named the 2017 MATA Instructor of the Year. Along with the advisory board and all of the MATA members, we are impressed with the amazing business you’ve created and greatly appreciate your coaching to help other owners have similar success with the after-school system.

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