A bad Facebook page is like using an AOL email address. It says you are WAY behind the times.
By default, your business page has a URL like facebook.com/pages/3933323299
Not easy to remember or to promote.
Instead, get a branded URL that’s easy to remember. Something like facebook.com/JGradenMartialArtsSchool.
If you’re still hanging out on Facebook with a non-branded URL, head on over to https://www.facebook.com/username and claim your vanity URL.
If someone already has your username, you might add The Official to the name as in facebook.com/TheOfficialJGradenMartialArtsSchool.